I get that marketing is a foreign language to many authors, and even those who are familiar with it don’t usually enjoy it. But if you want people who aren’t your friends and family to buy your book, it’s something you simply have to do.
If right now you’re saying to yourself, I want to kick-start my marketing campaign, but what specifically should I do?, here are some suggestions–some broad and some granular–that should get you going:
Asking “How do I market a book?” is kind of like asking “How long is a ball of string?” You get out what you put in, but over time hard work and persistence can (and do) pay off. You just have to keep at it and try to keep a positive attitude. Remember, you wrote a book! That’s an incredible accomplishment in and of itself.
This blog post originally appeared on CreateSpace.com. Reprinted with permission. © 2016 CreateSpace, a DBA of On-Demand Publishing, LLC. All rights reserved.