Tag: self-publishing
Marketing tip: Reach out to bloggers
On October 12, 2015 | 0 Comments

Last week I received an email from Leta Gail Doeer, an indie author and loyal reader of my blog. Leta has also taken my webinar on book marketing, in which I discuss the strategy of contacting book bloggers for reviews – and how those reviews can lead to other opportunities. Leta said she’d been reaching out […]

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Advice from NYT bestselling author Guy Kawasaki
On April 2, 2013 | 1 Comments

I recently had the pleasure of meeting the delightful Guy Kawasaki, a popular speaker and author of 10 books, including Reality Check, The Art of the Start, and most recently APE, his new book on self-publishing. I told him about this blog and asked if he had any words of wisdom for my readers. With a sly […]

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Going indie? Watch out for predators
On March 5, 2013 | 0 Comments

While I’m no longer self-published, I began my career that way and am a big fan of indie publishing because it gives anyone the opportunity to fulfill his or her dream of becoming an author. However, authors must watch out for the unscrupulous types who prey on unsuspecting writers who are so eager to see […]

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Three mistakes to avoid when self-publishing a print book
On February 5, 2013 | 1 Comments

In last week’s post I asked Joel Friedlander, an award-winning book designer and the author of A Self-Publisher’s Companion: Expert Advice for Authors Who Want to Publish, for the three most common mistakes he sees indie authors make with e-books. Today, I asked him the same question about print books, and here’s what he had to […]

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Three mistakes to avoid when self-publishing an e-book
On January 29, 2013 | 1 Comments

Creating an eBook is a great way to reach an even larger audience. However, it’s important to do it right, or you risk turning off potential readers. I asked Joel Friedlander, an award-winning book designer and the author of A Self-Publisher’s Companion: Expert Advice for Authors Who Want to Publish, for the three the most common […]

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book marketing
Keep track of your successes
On February 21, 2012 | 0 Comments

In a previous post, I emphasized the importance of writing down your ideas quickly so you won’t forget them. Today, I strongly suggest you also write down something else: your successes. Marketing a book isn’t easy, especially if you are independently published, but if you work hard at it, eventually you’re going to experience some cool […]

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Email signature as a book marketing tool
On February 6, 2012 | 0 Comments

If you’re an author, do you include a signature at the end of your personal emails? If not, you should! Adding a signature is a fantastic way to promote your book. A few posts back, I talked about the importance of coming up with a compelling hook, and your email signature is great example of […]

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Everyone needs an editor!
On January 31, 2012 | 5 Comments

If you decide to publish on your own, it’s critical to have multiple sets of eyes review your work before pulling the trigger. I strongly recommend hiring a professional creative editor and a professional copy editor. If you don’t have the budget for either, solicit input from friends, coworkers, or anyone else willing to help […]

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Keep your chin up
On January 25, 2012 | 1 Comments

If you’re reading this blog, there’s a strong chance it’s because you’re an aspiring author, or maybe a published author. Either way, publishing a book is very important to you, whether you do it independently or with the help of a traditional publisher. In fact, it might be the most important thing you’ve ever done […]

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Want to learn how to get published?
On January 29, 2011 | 0 Comments

Over the past couple years I’ve been asked “How did you get published?” so many times that I’ve finally decided to put everything I’ve learned about book writing, publishing and marketing  into formal (yet fun) online presentations for aspiring authors… AKA on-demand webinars!  Here’s a description of the first one: Want to become a published […]

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