Several months ago I received an email from an author named S.J. (That is a purposefully androgynous pen name.) S.J. was doing a blog tour to help promote the launch of his/her first novel and wanted to know if I would consider letting him/her do a guest post on my personal website. I’d never had […]

There are few things I enjoy more than getting fan “mail”–in whatever form it arrives. I recently received a wonderful tweet from a woman named Yasminda that made me smile. I replied with my email address and asked her to send me a note. When she did, I checked her address in my database and […]

In a recent post about book  marketing, I discussed how important it is to cast a wide net when reaching out to people and organizations about your book. Today I’d like to address the difference a personal touch can make once you’ve established contact with an individual who has agreed to help you in some way. […]

After years of referring to herself as a “professional dater,” a good friend of mine finally tied the knot last summer. She was, of course, joking about her title, but in a way it was true! She was determined to find the right match for herself, so she dated and dated and dated until she […]

For quite some time now, I’ve been recommending that authors use their email signatures as an indirect way to promote their work. Apparently a lot of you are taking my advice, because almost all the emails I get these days from authors mention their book(s) in their email signatures. Nice! Unfortunately, however, many of the […]