In a previous post I suggested carrying a book wherever you go in case you have the opportunity to sell it and/or give it away. I realize, however, that it’s not always practical to lug around a book. But it is practical to lug around a wallet, which is why I also recommend getting business cards made with information about you and your book(s).
If you have just one book out, here’s what I recommend including on the card:
If you have more than one book out, here’s what I recommend including:
Business cards are easy to get made and not very expensive. Some resources include Vistaprint, Got Print, and Zazzle. These sites also include options for other marketing materials, such as postcards, bookmarks, etc.
As with any marketing effort, you’ll have no idea which of the cards you give out are going to end up in the recycling bin and which might lead to a sale. But at least you’ll be doing what you can to get the word out about your writing–and that’s what matters!
This blog post originally appeared on CreateSpace.com. Reprinted with permission. © 2016 CreateSpace, a DBA of On-Demand Publishing, LLC. All rights reserved.